Simple App Review for Weight Loss and Intermittent Fasting

Intermittent fasting has become one of the most talked-about eating patterns in modern wellness, praised by some for simplifying food timing and reducing mindless snacking, but criticized by others for feeling rigid alongside work, family, and social routines. This Simple app review looks at how Simple works in real life, where it helps, where it falls short, and who it is most likely to benefit, using a public health and behavioral psychology lens focused on habit formation, adherence, and long-term usability. Because intermittent fasting is not appropriate for everyone, people who are pregnant or breastfeeding, managing medical conditions, taking certain medications, or with a history of disordered eating should consult a qualified healthcare professional before using fasting apps.

What Is the Simple App?

Simple is a wellness app built around intermittent fasting, food awareness, hydration, and movement tracking. Unlike traditional diet apps that emphasize calorie counting or strict macro targets, Simple focuses on behavior change - helping users build routines they can repeat consistently.

At its core, Simple aims to:

• Support intermittent fasting with flexible schedules
• Reduce friction in daily tracking
• Offer immediate feedback through in-app coaching
• Encourage healthier habits without moralizing food choices

This positioning places Simple closer to a habit-support tool than a clinical nutrition tracker. That distinction matters when evaluating its effectiveness and limitations.

How the Simple App Works

1. Onboarding and personalization

Getting started with Simple begins with a short questionnaire covering:

• Health and weight-related goals, which may include fat loss or habit-building goals often supported by complementary activities such as treadmill walking for weight loss
• Age, height, and weight, used to establish a baseline for progress tracking
• Activity level and daily schedule, which helps align fasting windows with routines that may include cycling for weight loss or other cardio habits
• Typical meal timing, allowing fasting plans to adapt to workdays, rest days, or more sedentary setups such as using a standing desk for weight loss
• Motivation and challenges, including physical limitations that may make low-impact options like chair exercises to lose weight or chair yoga for weight loss more realistic starting points

Based on these responses, the app recommends an initial fasting schedule and a general path forward. Importantly, these recommendations are adjustable rather than fixed. From a behavioral perspective, this flexibility helps reduce early dropout - one of the biggest barriers to sustaining health behavior change over time.

2. Daily use flow

Once onboarding is complete, daily use follows a predictable rhythm:

• Follow the fasting timer and eating window
• Log meals, hydration, movement, and weight
• Receive feedback and reminders
• Review progress over time

This repetition is intentional. Consistency, not novelty, is what supports habit formation.

Intermittent Fasting Approach in Simple

Simple does not promote extreme fasting protocols. Instead, it emphasizes moderate and achievable fasting windows, most commonly between 12 and 16 hours. These schedules align more closely with what public health research suggests people can maintain over time.

From a sustainability perspective, this approach matters. Aggressive fasting may show short-term results, but it often leads to burnout. Simple’s design prioritizes repeatability over intensity, encouraging users to adapt fasting windows to real-world demands such as shift work, family meals, or social events.

For users searching for a Simple fasting app review, this moderation is a defining characteristic - Simple is built to fit around life, not override it.

Food Tracking Without Calorie Counting

One of the most distinctive aspects of this Simple app weight loss review is how Simple approaches food tracking.

1. Logging methods

Users can log meals in three ways:

• Manual text entry
• Voice descriptions
• Photo-based logging

The goal is to reduce friction. Many people abandon tracking apps not because they lack motivation, but because logging feels tedious. By offering multiple entry methods, Simple lowers that barrier.

2. Nutrition scores

Rather than showing calorie totals or macro breakdowns, Simple assigns meals a simple nutrition score based on broad nutritional characteristics such as protein, fiber, sodium, and fat balance.

This system offers quick feedback without overwhelming users. From a psychological perspective, simplified scoring can increase adherence by avoiding information overload. However, it also introduces limitations. Snacks, mixed meals, and culturally diverse foods may not always be assessed accurately.

The key is how users interpret these scores. When treated as guidance rather than judgment, they can support awareness. When taken as definitive ratings, they may cause frustration.

Role of Coaching and Behavioral Support

1. AI-based coaching

Simple includes an in-app coach that provides:

• Immediate responses to questions
• Meal and snack suggestions
• Feedback after logging food
• Habit reminders and encouragement

The app is transparent that this coaching is not medical or clinical advice. In practice, the coach functions as a real-time support system, not a replacement for a dietitian or therapist.

For many users, this immediacy is valuable. Behavioral research shows that feedback is most effective when it is timely and specific. Simple’s coaching model delivers that - within clear limits.

2. Psychology behind the design

Several design choices reflect established behavior-change principles:

• Neutral language around food
• Emphasis on awareness over restriction
• Frequent but adjustable reminders
• Focus on streaks and consistency

This matters for long-term adherence. Shame-based or overly rigid systems tend to increase dropout rates. Simple’s tone is intentionally supportive, which helps explain why many users report staying engaged even when progress is gradual.

Best Features of the Simple App

Across professional testing and user feedback, several strengths consistently stand out in this Simple app review for weight loss.

• User-friendly interface

Simple is easy to navigate, with a low learning curve. Users can understand the core functions quickly, which reduces early abandonment.

• All-in-one tracking

Fasting, food, hydration, movement, and weight are housed in a single app. This integration simplifies daily check-ins and reduces app-switching fatigue.

• Flexible fasting schedules

The ability to adjust fasting windows supports real-life variability and improves sustainability.

• Reduced cognitive load

By avoiding calorie counting and complex metrics, Simple lowers the mental effort required to participate - an important factor for consistency.

Limitations and Areas for Improvement

No app is without trade-offs, and a balanced Simple life app review negative section is essential for context.

1. Lack of human coaching

Simple relies entirely on automated support. Users seeking personalized guidance from a human professional may find this limiting.

2. Limited depth for advanced users

Those who want detailed macro tracking, performance analytics, or clinical nutrition tools may find Simple too lightweight.

3. App usability issues

Some users report:

• Occasional glitches or lag
• Difficulty editing fasting windows once started
• Inconsistent access to historical nutrition scores

These issues do not affect everyone, but they can disrupt the experience for users who rely heavily on detailed tracking.

4. Notification fatigue

While reminders support habit formation, they can feel excessive for some users. Customization helps, but tolerance varies by individual.

Who the Simple App Is Best For

Simple is most effective for users who:

• Are new to intermittent fasting
• Want to lose weight without calorie counting
• Prefer structure paired with flexibility
• Benefit from reminders and gentle accountability
• Are focused on habit formation rather than optimization

For this audience, Simple offers a supportive entry point into fasting and lifestyle change.

Who May Want a Different App

Simple may not be the best choice for:

• Athletes or performance-focused users who need precise nutrition timing, recovery metrics, or training data rather than habit-level guidance
• People requiring medical or clinical nutrition oversight, where personalized plans and professional supervision are essential
• Users who want detailed macro or calorie analytics, including those actively managing a calorie deficit or following structured approaches based on calorie restriction
• Those who prefer live, human coaching, or who rely on frequent one-on-one feedback instead of automated guidance
• Users primarily seeking calorie tracking, who may be better served by a dedicated free calorie tracking app

Understanding this distinction helps set realistic expectations and prevents a mismatch between user needs and the app’s habit-focused design.

FAQs

What is the Simple app?

Simple is a wellness app focused on intermittent fasting, habit building, and weight management. It helps users follow flexible fasting schedules while tracking food, hydration, movement, and progress without calorie counting.

How does the Simple app work?

The Simple app starts with a short onboarding questionnaire to recommend a fasting schedule based on your lifestyle and goals. Users log meals, water, movement, and weight, and receive reminders and feedback to support consistency.

Is the Simple app good for weight loss?

Simple can support weight loss by helping users manage eating windows, reduce snacking, and build healthier routines. Results depend on consistency, food choices, and whether intermittent fasting fits the user’s lifestyle.

How much does the Simple app cost?

Simple offers multiple subscription options. Pricing is typically $15 per month on a monthly plan, about $9.99 per month on a 3-month plan, and under $5 per month when billed annually, making the annual plan the most cost-effective.

Is the Simple app free?

Yes. The Simple app can be downloaded and used for free, but the free version includes only basic features. Access to personalized fasting plans, coaching, advanced content, and full tracking tools requires a paid subscription.

Does the Simple app require calorie counting?

No, the Simple app does not require calorie or macro tracking. Instead, it focuses on food quality, timing, and habits to reduce tracking fatigue and improve adherence.

What fasting schedules does the Simple app support?

Simple supports common intermittent fasting schedules such as 12:12, 14:10, and 16:8. The app emphasizes flexibility, allowing users to adjust fasting windows to match daily routines.

Is the Simple app safe for everyone?

Intermittent fasting may not be appropriate for everyone. People who are pregnant, breastfeeding, managing certain medical conditions, or with a history of disordered eating should consult a healthcare professional before using the app.

Does the Simple app have a coach?

Yes, Simple includes an in-app AI coach that provides real-time feedback, reminders, and suggestions. The coach offers general guidance but does not replace medical or professional nutrition advice.

What are the main pros and cons of the Simple app?

Pros include ease of use, no calorie counting, flexible fasting schedules, and supportive reminders. Common drawbacks mentioned in reviews include limited advanced tracking, lack of human coaching, and occasional app usability issues.

Is the Simple app worth it?

The Simple app is worth considering for beginners or users who want structure without strict dieting. It may feel less valuable for advanced users who want detailed nutrition analytics or personalized human coaching.

Can you cancel the Simple app subscription?

Yes, the Simple app subscription can be canceled through the app store where it was purchased. Cancellation stops future billing but usually allows access until the current billing period ends.

Conclusion

The Simple app suits people who want structure and consistency without strict dieting. By focusing on intermittent fasting and habit awareness instead of calorie counting, it lowers friction and makes routines easier to maintain - especially for beginners or anyone overwhelmed by complex nutrition apps.

Simple is not universal. Users who want structured workout programming may prefer Fitbod app review. Those seeking broader lifestyle guidance can compare it with BetterMe app review.

For habit and self-care–first tools, see Finch self-care app review or LazyFit app reviews. Used intentionally, Simple works as a starting point for building consistency around eating and fasting, with flexibility to move on as goals change.